Hello dear readers, I hope this post finds you well.
I came across the idea for this week’s post a few months ago when I was listening to/reading a book for a book tour I was participating in.
If you’re interested in the review for it, you can read it here: Crossing in Time by D.L Orton
If you like this discussion type post, make sure to follow me on social media for more!
This post is nothing against the author or the book Crossing in Time. I thought it was decently written, but it just happened to be the first time I heard real-world brand names used in a book before.
Often mentioning brand names is much more subtle. In movies we rarely get any mention of them, but we see them subtly as part of the story. In books, at least in my experience, we almost never get them.
I don’t often read books set in our world. Many of the books I read are fantasy, so they are set in made up worlds.
When I was reading crossing in time, Walmart was brought up and I actually stopped for a second. On one hand I thought it was brilliant because you did a page’s worth of explanation just by using the word Walmart because everyone can imagine what a Walmart looks like.
You could debate whether or not it is a lazy storytelling device, but that is an argument for another day. Personally I think it’s a touch of brilliance if it is used in the proper type of story.
On the other hand though, I actually had to stop reading for a minute because I did not like my reality being used in this story.
It felt weird and made my skin crawl.
I had never experienced it before, but I knew right away that I wouldn’t like it.
What is your opinion on real-world brand names being used in books. Is it a lazy storytelling device? Does it make your skin crawl? Let’s talk about it in the comments, and make sure to follow me on social media!
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